GREENVILLE, SC (WYFF) - A woman manages to go from brunette to blonde for free claiming it was for a Charleston photo shoot, after promising free advertising in a magazine she didn't work for, according to an Upstate stylist.
News 4 has learned least three Greenville hair salons were approached by a woman claiming to work for Town magazine wanting a makeover in exchange for featured advertising.
A young stylist at Halton Hair said she agreed to the promotional makeover hoping the magazine article would help her build up clientele.
Casey Clark said the woman's claims were convincing.
"She was changing her look completely for a photo shoot in Charleston. She wanted to go from dark brown to bleached blonde," Clarke said.
But the stylist says those claims were not true. Clarke spent more than six hours styling the woman's hair. The woman, who was using the name Ashley Mega, agreed to take before and after pictures.
The pricey new hairdo was worth an estimated $600.
"I'm still in shock," Clarke said.
Clarke said she found out she had been taken advantage of when she later called the magazine for more information. The owner of Halton Hair wanted to share the story so that nobody else falls for the ploy.
Town magazine confirmed that at least two other salons had called to inquire about the makeover in exchange free advertising.
News 4 confirmed a woman telling the same story called Shampoo Spa and Salon and Dallas Style Salon, but never showed up for her consultation.
Town magazine said no employee was actively soliciting a makeover.
"This is a lesson for us to tighten our policy when we actually go on legitimate calls to have a paper trail," magazine publisher Mark Johnston said. " We've learned a lesson from this too."
After the story was posted on WYFF4.com, the woman called and said she intended to pay the bill and that it was all a misunderstanding. However, the salon confirmed that the bill had not been paid and owners said they intend to press charges.