This article was originally distributed via PRWeb. PRWeb, WorldNow and this Site make no warranties or representations in connection therewith.
Startup Brings Smart Technology to Jewelry and Accessories That Add Fashion To Function
Silicon Valley, CA (PRWEB) February 18, 2014
Cuff, the company leading a fashion revolution in wearable technology, today unveiled a first-of-its-kind assortment of fashion wearables: smart-technology accessories that people will actually want to wear.
The debut Cuff collection consists of bracelets, necklaces, and key chains in a variety of finishes and textures. Each of these pieces can function as a personal protection and connection alert system thanks to Cuffs innovative technology platform and component called the CuffLinc. The tiny, wireless CuffLinc can be removed and tucked into any of the pieces in the Cuff collection. It connects to your phone to send alerts and receive notifications. An alert is sent to the wearers trusted network with just a squeeze of any of the Cuff pieces.
The new Cuff collection wearables are more chic than geek, wrapping smart technology into elegant, fashionable pieces that we all WANT to wear, said Deepa Sood, Cuff founder and former VP of Product Development at luxury retailer Restoration Hardware. We dont believe that we should be forced to choose between smarts and beauty when it comes to wearable accessories.
CuffLinc never needs recharging and it can power any of the future collections that Cuff releases. Once Cuff circles are set up, theres almost no maintenance. Rather than have to plug in Cuff and charge, you just simply replace the CuffLinc wireless component once a year.
Cuff also plans to license CuffLinc to other fashion retailers and designers so they can bring their own pieces to the fashion wearables revolution. The unique CuffLinc technology will also allow Cuff to launch additional features for Cuff fashion wearables via updates to the Cuff mobile app. And third party developers can build and create their own unique features for the Cuff platform that can be powered by the CuffLinc.
What we wear is a very personal choice you need options and you want what you wear to reflect your style and fit into your life, Sood said. That is what we are providing with Cuff -- options in wearable tech. Were introducing an entire collection because everyone is different and we want Cuff to fit into many lifestyles and situations. Were also going to bring our CuffLinc technology to the entire fashion ecosystem so all retailers and designers can create fashionable and wearable options.
Pieces in the debut Cuff fashion wearable collection include:
Cuff looks beautiful and is powerfully smart. Loved ones who are wearing Cuffs will feel their Cuff vibrate, notifying them that help is needed. The message is also delivered to the Cuff mobile app, so loved ones can instantly see the exact location of the sender. The more people added to a Cuff users circle, the more people will be at hand when help is needed. The safety and security notification capability is the first of many smart functions that will be delivered through CuffLinc.
We think Cuff offers the most streamlined personal security solution on the market, but its not just for emergencies, Sood said. Its also a great way to just let people know you are trying to reach them and you need a response. Because youre wearing Cuff, its easy to send and receive notices without digging out your phone which, if youre like me, is often at the bottom of a huge handbag.
All the pieces in the Cuff collection can be pre-ordered today from the Cuff website (cuff.io). Cuff will deliver finished pieces this fall.
Cuff is bringing a fashion revolution to the world of wearable technology. The company launched the first ever fashion wearables collection in February 2014. The smart technology that powers all Cuff wearables is its patent pending CuffLinc, a tiny wireless component that can be tucked into any piece in the Cuff collection. Users simply tap the CuffLinc and instantly an alert is delivered to their chosen trusted network, providing security and an increased level of protection and connection in any surrounding or situation. The CuffLinc technology will be licensed to other jewelry retailers and designers so they can also create wearable technology products that are as smart as they are beautiful.
For the original version on PRWeb visit: http://www.prweb.com/releases/2014/02/prweb11592614.htm
Information contained on this page is provided by an independent third-party content provider. WorldNow and this Station make no warranties or representations in connection therewith. If you have any questions or comments about this page please contact firstname.lastname@example.org.