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Capitol City Group Celebrate Increased Start-up Optimism among Americans

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The news that Americans were more optimistic about starting a business in 2013 than any year since 2001 is celebrated by Atlanta-based marketing firm Capitol City Group.

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RALEIGH, NC, July 04, 2014 /24-7PressRelease/ -- According to a survey released on 11th June about the status of entrepreneurship the USA, 47% of 5698 US adults polled between April and June of last year said there were "good opportunities" for launching a new business venture. That is up from 43% of 5542 who were surveyed in 2012 and 25% of those surveyed in 2006. The report also found that new business creation has increased since the recession; nearly 13% of the respondents in 2013 said they were starting or working on a new business, about the same as in 2012 and 2011, but up from just 8% in 2009 and 2010.

The WEF Entrepreneurship Report reported that after avoiding the collapse of the global financial crisis, governments around the world are now focused on building a foundation for future growth with the ultimate goal of improving economic growth, prosperity and quality of life; and this foundation is through the successful fostering of entrepreneurship. Results from the survey show that American's were more optimistic about starting a business in 2013 than in any year since 2001, which is helping the recovery of the country's economy.

Capitol City Group is proud to be contributing to the recovery of America's economy. The firm dominates the outsourced sales and marketing industry; instead of clients using their own internal marketing or sales force, they outsource to Capitol City Group. Capitol City Group operate within large retail venues, allowing the firm to target shoppers who are already in a "spending money" frame of mind. The firm market client's products and services in a cost-effective and efficient way. The direct marketing approach allows customers to interact with product lines, educating the customer about the product or service on offer. Campaigns run by Capitol City Group offer consumer's greater savings and create positive brand awareness for clients.

While small businesses may not generate as much money as large corporations, they are a critical component of and major contributor to the strength of national economies. Small businesses such as Capitol City Group help stimulate the economy by bringing growth and innovation to the communities. Small businesses tend to attract talent who invent new products or implement new solutions for existing ideas. Many small businesses also possess the ability to respond and adapt quickly to changing economic climates due to the fact that small businesses are often very customer-oriented. Capitol City Group hopes the news will encourage even more people to start their own business in the future.

Source: http://www.heraldscotland.com/business/markets-economy/optimism-fuels ... s.24536699

About Capitol City Group

Capitol City Group is an outsourced sales and marketing firm based in North Carolina that specializes in direct marketing.

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