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New pants designed to stop 'digital pick pocketing'

Photo Source: KPIX/CBS News Photo Source: KPIX/CBS News

SAN FRANCISCO, CA (KPIX/CBS) -- A new kind of pants are designed to stop credit card fraud.

Its designers call it a pocket protector you want to be wearing.

"It's a really neat way for you to be stylish and help protect, all of your, all of your data," Betabrand Senior Designer Steven Wheeler said.

As devices get smarter, software security company Norton decided it was time fashion did, too.

Enter "Ready Jeans."

Norton teamed up with designers at San Francisco's Betabrand to make them.

"This is a pair of really high-end jeans that are made and sewn in America, they're actually done right here in San Francisco," Wheeler said.

The material in the pockets is made up of a metallic alloy woven into a fabric. That creates a shield.

"It acts almost like a faraday cage, it intercepts these signals and it spreads them out so it doesn't allow any two way communication,"

Norton says this year, 7- percent of credit cards will be vulnerable to digital pick pocketing, where thieves use devices called "sniffers" to actually steal information from your credit cards, passports and key fobs wirelessly.

Ready Jeans are high-end security jeans, designed for the San Francisco techy: simple, stylish, but moveable.

They cost about $168 for now, but as the demand grows, so does the price.

Not all the pockets have that shield. Wearers can tell which ones do by yellow stitching on the front and the back. Designers say cell phones should definitely not go into the shielded pockets because the pockets would block the cell phone signals, draining the battery.

"I think that the beauty of this idea is within its simplicity, it's something that you don't have to change your habits or your lifestyle or remember to bring another gadget with you, this is just this pair of pants," Wheeler said.

Keeping comfort in and style in...and hackers out.

"When you put your wallet in your pocket, you can be certain no one out there is going to be able to get at your data."

Betabrand says it will begin shipping out orders in February.

For more information: http://www.betabrand.com/mens/pants/mens-rfid-blocking-pocket-norton-denim-jeans.html

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