(ANGIE'S LIST) - There's a new, quick-fix weight loss treatment sweeping the country. It's called cryolipolisis. Promoters say it's safe, affordable and so convenient you can do it on your lunch hour and be back at work before the boss knows you're gone.
"I did my research and found that this Coolsculpting is going to be the best option for me," said Glendal Jones, Cryolipolisis patient. "I wholly recommend it for anybody who wants to do it. It's not painful. I'm sitting here drinking a glass of wine getting things done."
Coolsculpting is just one brand of cryolipolisis and has only been available in the U.S. for a few years. It's F.D.A. approved and promoted as a cheaper, quicker way to lose pounds as compared to liposuction and other invasive procedures.
"You want a certified technician and a well-regarded medical facility," said Angie Hicks, Angie's List founder. "And also, please keep in mind, this is not a cure-all. A healthy lifestyle, exercising, eating right, is what's going to, in the long run, help you maintain a good weight."
Denise Kaler is certified in coolsculpting and has treated hundreds of patients over the past year.
"It's ideal for people that just have those stubborn spots," said Kaler. "Maybe it's the love handles, a muffin top; inner thighs that they just don't like or maybe they want a little inner thigh gap, the new trendy thing."
A special applicator is strapped to the treatment area. It chills the skin and, over time, freezes and kills the fat cells in that area before they are naturally eliminated. There are no needles, no anesthesia and no recovery time.
Professional trainer Art Brock supports the procedure for people on a good nutrition and exercise plan, but who have age or metabolism working against them.
"I'm all about achieving goals, and if this is what helps them achieve their goal, and they're still healthy, and they're still not having to put drugs in their body to do it, then why shouldn't I be behind it?" Said Brock.
The sessions take about an hour for each area treated. Hicks says the cost is about $750 per session. Results are noticeable within a few weeks following treatment, with best results coming at 12 weeks.