SULLIVAN'S ISLAND, SC (WCSC) - Thousands will celebrate New Year's Day 2017 by "freezin' for a reason" on Sullivan's Island.
Dunleavy's Pub once again invites everyone out to Sullivan's Island on Jan. 1, 2017 for the annual Polar Bear Plunge to support Special Olympics South Carolina. The local bar on Middle Street started partnering with the Special Olympics in 2003 and organizers say the event has raised more than $500,000 over the years.
Special Olympics South Carolina serves 22,000 children and adults with intellectual disabilities as they train and compete in locally and around the world. To find out more about joining the plunge and supporting SOSC, click here.
Dunleavy's kicks off the fun around 10 a.m. on New Year's Day as people gather for food and drink and work up the courage to run into the chilly water of the Atlantic Ocean. Everyone taking the Polar Bear Plunge will begin the walk to the beach at 1:30 p.m. and then sprint into the water at 2 p.m.