CHARLESTON, S.C. (WCSC) - The Berkeley Chamber of Commerce says its annual promotion designed to encourage people to buy and support local businesses during the holiday season is especially important this year.
Berkeley Chamber CEO Elaine Morgan says small businesses have been hit the hardest during the COVID-19 pandemic. The chamber is promoting member discounts and specials, while also reminding people to visit all small businesses.
MORE INFO: Click here to read about the chamber’s Buy Local/Support Local Campaign.
“We are asking people to get a bit creative this year. Restaurants may be limited on inside dining and you also have to address people who are concerned about their health,” Morgan said. “For the holiday season why don’t you get a dessert or let them cook your turkey or buy a gift coupon for a friend. Also, for our hotels, have a stay vacation.”
With Black Friday only a day away and Small Business Saturday coming up, businesses are offering all sorts of deals.
Justine Green is the salon owner of 843 Beauty Collective in Goose Creek. She says this is usually the busiest time of year for the beauty industry.
“We are going to do some cyber sales, we’re utilizing e-cards and doing some sales throughout the weekend, and then just finding strategies to limit capacity in the building for our black Friday sales,” Green said.
She says the salon will be price-matching all the big-box competitors, which are beauty stores that sell the same products, to encourage people to get out and support locally owned businesses.
In Moncks Corner, small businesses have their own initiatives and are committed to helping each other.
Stephanie Lewis is the owner of Southern Fashionista, a women and children’s boutique. She says she it is crucial to help businesses during this time.
“COVID has kind of hit all of us really hard, especially with Amazon being able to ship free and us local smaller businesses, aren’t able to do it as often as they do it,” Lewis said. “The money that goes into our businesses actually goes back out into the community, so it helps the community stay open.”
Morgan says although there may be a larger group of people that will chose to shop online, people will still go in stores and restaurants. She wants businesses to remember to use safety precautions.